Celebrating a Colorful Life

Lilly Pulitzer, the barefoot princess

Yesterday, at the age of 81, Lilly Pulitzer Rousseau passed away at her Palm Beach home.
In the late 1950s, Lilly found she had too much spare time on her hands and her husband owned citrus groves. So she decided to open a little juice stand. Needing to hide all the juice stains on her clothes, she asked her seamstress to make some sleeveless dresses in colorful fruit prints, and a fashion staple was born, the Lilly Shift. Soon she would build a colorful clothing empire with bright, colorful, happy colors and prints that would be worn, adored and collected by many. Lilly Pulitzer, the name is synonymous with Palm Beach, society, a good life, ocean breezes and preppy culture

Lilly believed that "Style isn't just about what you wear, it's about how you live," Pulitzer told Vanity Fair in 2004. "We focus on the best, fun and happy things, and people want that. Being happy never goes out of style," she told Vanity Fair.

Unforgettable Palm Beach: Early PB rife with female business leaders, activists

Jacquie Kennedy attended Miss Porter's with Lilly, and was often photographed in the colorful shifs
Rose Kennedy was a fan of the shift as well

Lilly Pulitzer, Palm Beach

Lilly Pulitzer peeking out of her store window, the store is now C. Orrico

Lilly jumping out of a plane with swatches of her fabric

Lilly in her Worth Avenue Store in Palm Beach

Lilly, barefoot of course, at one of her parties!

This photo, featuring Whitneys and Vanderbilts, inspired Lilly's 50th Anniversary print
1075 Ad
a Monokini for the Mini Lilly
from the 1967 catalogue

A 1978 ad

Farewell Lilly, thank you for making our world a more colorful place!